Suitebriar Blog

Integrating HubSpot with Google Chat

Written by Alfonso Martinez | Feb 27, 2025 3:01:29 PM

What’s changing

Many utilize HubSpot, an AI-powered customer platform, to perform marketing, sales, customer service, content management, operations, and commerce tasks. Today, we’re excited to introduce an integration with HubSpot that enables users to see notifications and updates from Hubspot directly in Chat. 

With this integration, users can: 
  • Receive HubSpot notifications in Chat for things like new leads, deal status updates, or changes in contact records. 
  • Improve customer response times by connecting their HubSpot inbox to spaces in Chat. 
  • More efficiently collaborate on support tickets, expedite ticket resolution, and boost customer satisfaction by connecting their help desk workspace to Chat spaces. 
  • Configure and send custom notifications to specific users and Chat spaces through HubSpot workflows, which ensures the right people are informed about any significant event. 
  • Summarize HubSpot records using Breeze Copilot directly from the notifications in Chat. 



Who’s impacted 

Admins and end users 


Why you’d use it 

This update enhances communication, productivity and efficiency for HubSpot customers that use Chat as their primary collaboration tool. 


Getting started 

Rollout pace

Availability 

  • Available to all Google Workspace customers, Workspace Individual Subscribers, and users with personal Google accounts 

Resources